I developed the visual identity for Very Troubling Productions, an independent, female-led American production company founded by Abby Salzberg in collaboration with Francesca Jarvis.

The company creates bold and unconventional stories across film, theatre and the arts, and its identity balances a dark, surreal sensibility with a playful and expressive visual language. I drew inspiration from vintage horror film posters, experimental cinema and vintage print techniques, and explored hand-drawn illustration, photo-bashing and expressive typography to create an identity that feels both unsettling and playful.

The final brand system combines a distinctive hand-drawn logo, sharp typography and a bold colour palette, with merchandise mockups across production materials and promotional items.